Tuesday, July 24, 2012

IMMOBILIZED WITHOUT SWOT



Here comes the highlight of this module, the painstaking process of doing the SWOT analysis.  I am sure there’s nothing there is to be a successful DEVCOM practitioner without the knowledge of SWOT.  SWOT serves as reinforcement in quantifying your planned project, seeing the opportunity and the unfeasibility.

It is like doing your personal life plan on some major things and all you could ever thought of is get a pen and write down the pros and cons before you could come to a final decision.

The presence of SWOT in any project you would like to make gives you a fine view of the paramount actions one should necessarily take.  Sufficient knowledge of the positive and negative involving the classification of the internal and external matters affecting the success of the project is chiefly the most important thing one should be keen about in commencing the plan.

SWOT is the acronym for Strengths, Weaknesses, Opportunities and Threats.  According to vebsar.com, “Strengths are the attributes of a person or a company that are helpful in achievement of the objective. Weaknesses are the attributes of the person or company that are harmful in achieving the objective. Opportunities are the external conditions that are helpful in achievement of the objective. Threats are the external conditions which could do damage to the objective.”

SWOT analysis serves as a useful tool for preparing or amending plans, solving problems and making decision in a project.  Just like huge businesses that have turned to SWOT strategy in their business venture -- in any plight or business success they underwent, they just simply SWOT it.  I’m certain it will serve us the same thing or else our project would just be as immobilize and worthless.


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